With more than two decades of creative projects under his belt, Chris was initially drawn to advertising from his passion of communicating big ideas in surprising yet understandable ways that resonate quickly with audiences. Excited by the promise of telling stories in an entirely new way, he transitioned into the digital space in 1998 when he took a position as the first copywriter at the pioneering shop Red Sky Interactive. Over the years Chris has developed award-winning creative for clients such as Miller Brewing, Coca-Cola, Nike, Electronic Arts, adidas, Dolby, Toyota, Cisco, and more. On the side, Chris loves playing soccer, eating green chile, reading stories well told, and spending quality time with his wife and two children.